Where does my money go when I subscribe on Mixcloud Select?
Mixcloud Select is based on a unique revenue share model where everyone involved in making the shows you listen to gets their cut, fairly and legally. The creator keeps the majority share of the subscription after royalty costs and fees. A cut also goes toward Mixcloud to keep things running.
The more you choose to pay, the more the creator gets.
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How does my subscription directly support creators?
By subscribing directly to a channel, the creator receives a majority of the revenue share. Plus, all the artists and underlying rights holders in the music played in the shows receive a payout for their royalties.
This is possible because Mixcloud is a licensed platform, meaning revenue flows in all the right directions. Mixcloud also uses a unique content ID system to identify when individual music tracks are played in shows.
Mixcloud Select is our pioneering move toward building a more sustainable ecosystem for audio culture. This is your chance to support the creators you love listening to, so they can give you more.